CompareComparison
REVIEWS.io vs Yotpo
REVIEWS.io pairs product and company reviews with active email and SMS collection. Yotpo is the enterprise suite that bundles reviews with loyalty and subscriptions.
Verdict
Both are established platforms. REVIEWS.io is the choice for product and company reviews together, a licensed Google reviews partnership, and collection by both email and SMS, from $19 a month. Yotpo is the broad choice, bundling reviews with loyalty and subscriptions for larger brands. If you want your reviews to display well and also grow your traffic, BeyondReviews is the newer option: every review answered in your voice, the phrases your customers repeat put where Google and AI answers read them, and free to start.
- BeyondReviews: Stores that want reviews to bring in traffic, not only to reassure the shopper already there.
- REVIEWS.io: Brands that want company reputation and product reviews, collected by email and SMS.
- Yotpo: Larger brands wanting reviews, loyalty and subscriptions in one suite.
Which is right for you?
Which is better for company reviews and reputation, beyond product reviews?
REVIEWS.io. It collects product and company reviews together and is a licensed Google reviews partner, so your company reputation and your product ratings are managed in one place. Yotpo centres on product reviews inside a broader commerce suite.
Which still collects reviews by SMS as well as email?
REVIEWS.io. It collects by both email and SMS. Yotpo retired its own SMS and email products at the end of 2025, so on Yotpo review requests run by email and on-site prompts.
Which is cheaper to start with?
Yotpo starts at $15 a month on the App Store with a free plan up to 50 orders a month, rising at enterprise scale. REVIEWS.io starts at $19 a month with a free tier of 25 review invites a month. BeyondReviews is free up to 100 orders a month, with unlimited review requests, photo and video, Google stars and 10 AI replies a month; no card is taken.
Which gets my reviews into Google and AI answers?
BeyondReviews, because that is what it is built for. REVIEWS.io and Yotpo both output rich-snippet schema, and both load the reviews in a JavaScript widget, which crawlers that do not run scripts do not read. BeyondReviews writes your reviews, your replies and the phrases you approve into the page HTML, with Product and Review schema on every plan.
Each tool in detail
REVIEWS.io
The focused choice. Product and company reviews together from a licensed Google reviews partner, with active email and SMS collection, from $19 a month and a free tier of 25 invites a month.
REVIEWS.io · Strengths
- Product and company reviews managed together, with a licensed Google reviews partnership
- Collects by both email and SMS
- Free tier of 25 review invites a month, with paid plans from $19 a month
- Photo and video reviews with rich-snippet schema
REVIEWS.io · Trade-offs
- 4.7 stars across 763 App Store reviews
- Reviews load in a JavaScript widget, which crawlers that do not run scripts do not read
Yotpo
The enterprise suite. Reviews bundled with loyalty and subscriptions, with App Store pricing from $15 a month and enterprise plans above that.
Yotpo · Strengths
- Reviews, loyalty and subscriptions in one platform for larger brands
- Free plan up to 50 orders a month, App Store pricing from $15 a month
- Photo and video reviews with rich snippets
- 4.8 stars across 4,626 Shopify App Store reviews
Yotpo · Trade-offs
- Its own SMS and email products were retired at the end of 2025; review requests run by email and on-site prompts
- Reviews load in a JavaScript widget, which crawlers that do not run scripts do not read
- The App Store price is the entry point; enterprise pricing is higher
BeyondReviews
The new way of running reviews. It collects and displays them like REVIEWS.io and Yotpo, then puts them to work bringing the next buyer in.
BeyondReviews · Strengths
- Photo and video reviews, Google stars (Review and Product schema) and every widget on every plan, including the free one
- Chorus counts the phrases your customers repeat on each product; a phrase counts once three customers use it
- A reply desk drafts an answer to every review in your voice and works one of those phrases in where it fits. Nothing publishes until you approve it
- Approved phrases are printed into the product page’s own HTML, where Google and AI answer engines read them
- Issues, Copy gaps and Pulse show what customers complain about, what your page never says, and whether the reason they bought held up
- Every price published: free up to 100 orders a month, then $29 to $249 by volume, Enterprise from $750
BeyondReviews · Trade-offs
- Focused on reviews and the traffic they bring: no loyalty programme or subscriptions
- Newer than REVIEWS.io and Yotpo, so without their years of App Store reviews
By the numbers
- $19 vs $15
- REVIEWS.io against Yotpo App Store entry priceVendor pricing, checked June 2026
- 763 vs 4,626
- Shopify App Store review countsShopify App Store, checked September 2026
- 0
- Major AI crawlers that run JavaScript. GPTBot, ClaudeBot and PerplexityBot read the page as it arrives, so the words that get quoted are the ones in the HTMLVercel and MERJ, December 2024
- +693%
- AI-referred traffic to US retail sites, year on year. Shoppers now ask AI what to buyAdobe, January 2026
Frequently asked questions
Does REVIEWS.io collect company reviews as well as product reviews?
Yes. REVIEWS.io collects product and company reviews together and is a licensed Google reviews partner, so it covers both your product ratings and your wider company reputation in one place.
Does Yotpo still send review requests by SMS?
No. Yotpo retired its own SMS and email products at the end of 2025, so on Yotpo review requests run by email and on-site prompts. REVIEWS.io collects by both email and SMS.
Which is cheaper?
Yotpo is cheaper to start on the App Store, from $15 a month with a free plan up to 50 orders a month, with enterprise pricing above that. REVIEWS.io starts at $19 a month with a free tier of 25 review invites a month. BeyondReviews is free up to 100 orders a month, then $29 to $249 by volume, every price published.
Which is better for a larger brand that also wants loyalty and subscriptions?
Yotpo. It bundles reviews with loyalty and subscriptions in one suite, which suits larger brands wanting those surfaces together. REVIEWS.io stays focused on product and company reviews.
Do either of them get my reviews cited by ChatGPT or Google AI Overviews?
Both output rich-snippet schema and load the review text in a JavaScript widget, which the major AI crawlers do not run. BeyondReviews is built for this: your reviews, replies and the phrases your customers repeat are printed into the page HTML, where ChatGPT, Perplexity and Google AI Overviews read them.